Real Estate CRM Software and Real Estate Website

Real estate CRM software brings an agency’s property portfolio, buyer and tenant enquiries, viewings and agent tracking together in one system. In Antalya one more need is often added: publishing listings in English, Russian or German for foreign buyers. At Kayrus Tech we develop CRM systems for real estate agencies and the multilingual listing websites connected to them.

What should a real estate CRM include?

• Portfolio: property details, photos, owner, authorisation document date, price history.
• Enquiries: buyers’ and tenants’ criteria such as budget, area and number of rooms.
• Matching: listing the suitable enquiries when a new property is entered.
• Viewings and follow-up: appointments, feedback, reminders.
• Agent permissions: who can see which properties and which clients.
• Reports: portfolio age, agent performance, closed deals.

CRM and website together

The portfolio is entered once; the website automatically publishes the properties you select as listing pages. Listings appear on a separate page for each language, so foreign buyers can find you when searching in their own language. We explained how exporting to listing portals works and where its limits lie in our article on portfolio and client tracking in a real estate agency.

Off-the-shelf real estate program or custom CRM?

There are subscription-based real estate programs on the market, and for many agencies they are a good start. A custom CRM makes sense when you have more than one branch, multilingual sales to foreign buyers, your own workflow or connections to other systems.

What determines the quote?

• Size of the portfolio and number of agents
• Website and number of languages
• Portal exports and other connections
• Import of existing data

Frequently asked questions

Can we import our existing Excel lists?

Usually yes. Property and client lists are cleaned up and imported into the new system.

Can agents use it on their phones?

Yes; the system is designed to work in a mobile browser, so an agent in the field can add photos and notes.

Is client data secure?

Role-based access, backups and a privacy notice compliant with KVKK (Turkey’s data protection law) are part of the system.

Tell us how your agency is organised, the size of your portfolio and the buyer profile you work with, and we will plan the first version together. You can also take a look at our custom software page.